Developer Relations Engine
Docs, examples, community education, and technical launches for platform teams
What is Developer Relations Engine?
A go-to-market template for platform and tooling companies that need developer education, launch support, community content, and example-driven adoption. Built for teams selling technical products through trust and clarity.
5
20 min
Advanced
Why This Product Sells
Developer-facing companies buy when content, docs, and launch coordination can be packaged as one repeatable motion.
Best For
- developer tool startups
- platform teams
- API companies
Outcomes
- ship clearer launches
- improve adoption assets
- run stronger community distribution
Included
- devrel roles
- docs support
- launch-week workflow
Before vs. After
Before
- Fragmented tools and disconnected workflows
- No standardized operating structure for the function
- Senior staff stuck on low-leverage coordination work
After deploying Developer Relations Engine
- ship clearer launches
- improve adoption assets
- run stronger community distribution
Organization Chart
Specialized Developer Advocate
Lead
Engineering Technical Writer
Marketing Linkedin Content Creator
Marketing Reddit Community Builder
Support Executive Summary Generator
What's Included
- company.yaml
- agents/specialized-developer-advocate.md
- agents/engineering-technical-writer.md
- agents/marketing-linkedin-content-creator.md
- agents/marketing-reddit-community-builder.md
- agents/support-executive-summary-generator.md
- workflows/launch-week.yaml
- README.md
Preview
name: developer-relations-engine
version: "1.0"
description: A go-to-market template for platform and tooling companies that need developer education, launch support, community content, and example-driven adoption. Built for teams selling technical products through trust and clarity.
agents:
- id: specialized-developer-advocate
role: "Developer Advocate"
prompt_file: "agents/specialized-developer-advocate.md"
source_skill: "specialized/specialized-developer-advocate.md"
- id: engineering-technical-writer
role: "Technical Writer"
prompt_file: "agents/engineering-technical-writer.md"
source_skill: "engineering/engineering-technical-writer.md"
- id: marketing-linkedin-content-creator
role: "LinkedIn Content Creator"
prompt_file: "agents/marketing-linkedin-content-creator.md"
source_skill: "marketing/marketing-linkedin-content-creator.md"
- id: marketing-reddit-community-builder
role: "Reddit Community Builder"
prompt_file: "agents/marketing-reddit-community-builder.md"
source_skill: "marketing/marketing-reddit-community-builder.md"
- id: support-executive-summary-generator
role: "Executive Summary Generator"
prompt_file: "agents/support-executive-summary-generator.md"
source_skill: "support/support-executive-summary-generator.md"
workflows:
- id: launch-week
trigger: release.candidate
actions:
- ship-docs-update
- publish-launch-content
- seed-community-posts
- prepare-field-summary
Installation Guide
One-click import — deploy a full AI company into Paperclip in under a minute.
Option A: CLI (recommended)
Download and extract the ZIP
unzip developer-relations-engine.zipImport the Paperclip-ready company package
paperclipai company import --from ./developer-relations-engine/paperclip/ --target newDone — agents are ready
Open your Paperclip dashboard to see the org chart, agents, and workflows.
Option B: Dashboard UI
Open Paperclip dashboard
Navigate to Company Settings → Import
Upload the paperclip/ folder
From the extracted ZIP, upload the developer-relations-engine/paperclip/ directory.
Review and deploy
Preview the org chart, then click Deploy. All agents and workflows will be created automatically.
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